Product Manager at Workforce Group

Reports To: Head of Field Development – Nigeria & West Africa

Salary Range: ₦800,000 – ₦1,000,000 monthly (gross), depending on experience

About the Client

Our client is a leading pioneer in whole-food nutrition supplementation, with a strong presence across multiple markets. The organisation is committed to delivering scientifically backed, nature-based nutritional products that support healthier lifestyles. Through a people-driven distribution model and a strong focus on quality, compliance, and education, the company continues to drive growth and innovation within the nutrition and wellness industry.

Role Summary

The Product Manager will lead the strategic planning, positioning, lifecycle management, and execution of the company’s product portfolio in Nigeria. The role ensures that products remain market-relevant, scientifically credible, and fully compliant with regulatory standards, while being effectively supported through training, resource development, and strong engagement with distributors and internal stakeholders.

Key Responsibilities

Product Strategy & Lifecycle Management

• Define and execute product strategies aligned with regional and local business objectives.
• Manage the full product lifecycle from concept development and launch to optimisation and phase-out.
• Conduct continuous market, consumer, and competitor analysis to support data-driven product decisions.
• Monitor product performance, market penetration, and feedback, and recommend improvements or enhancements.
• Lead product launches and go-to-market initiatives, including positioning, messaging, and field enablement.

Product Knowledge, Training & Field Support

• Serve as the product subject matter expert for the Nigeria product portfolio.
• Respond to product-related enquiries from distributors via phone, email, and other communication channels.
• Deliver product knowledge training for distributors and internal teams to support sales and field development efforts.
• Facilitate presentations and public speaking engagements focused on product benefits and education.
• Attend meetings, seminars, and industry events within the health, nutrition, supplements, and cosmetics space to stay current with industry trends.

Cross-Functional Collaboration

• Work closely with Quality Assurance, Regulatory Affairs, Marketing, Distributor Relations, Supply Chain, and other relevant teams to ensure effective product support and compliance.
• Support regional initiatives and collaborate with West Africa and broader regional teams as required.

• Product Resources & Information Management

• Develop, update, and maintain product literature, training materials, and educational resources.
• Manage the local Product Resource Centre, ensuring accuracy, relevance, and accessibility of information.
• Source relevant scientific articles and industry insights to support product positioning and education.
• Maintain product databases, subscriptions, reference materials, and information archives.
• Set up and manage databases to support product and information management activities.

Reporting, Administration & Projects

• Compile and submit timely reports on product performance, training activities, and support initiatives.
• Maintain accurate records, documentation, and filing systems related to product activities.
• Use IT systems and digital tools effectively for reporting, analysis, and communication.
• Manage special projects and assignments as delegated by management.
• Ensure timely execution of responsibilities and submission of required deliverables.

Measures of Success

• Growth in product sales, contribution value, and market penetration.
• Successful and timely execution of product launches.
• High levels of distributor and customer product knowledge and satisfaction.
• Effective resolution of product-related enquiries.
• Strong regulatory compliance and quality adherence.
• Positive collaboration and feedback from internal and field stakeholders.

Education & Experience

• Degree or diploma in Nutrition, Dietetics, Pharmacology, Pharmacy, Biochemistry, Pharmaceutical Sciences, Marketing, or a related field.
• 3–5 years’ experience in product management, marketing, sales support, or a related commercial role.
• Experience in nutrition, FMCG, pharmaceuticals, or direct selling/network marketing will be an advantage.
• Sales and marketing experience is an added advantage.
• Public relations or communications qualification is desirable.
• Valid driver’s licence is required.

Technical Skills

• Strong computer literacy, including MS Word, Excel, PowerPoint, and internet-based tools.
• Ability to compile, manage, and analyse product and business data.
• Strong database management, information handling, and reporting skills.

Behavioural & Core Competencies

• Excellent verbal and written communication skills in English.
• Strong presentation and public speaking abilities.
• Confidence to engage and speak with large audiences.
• Excellent organisational and multitasking skills.
• Ability to work independently and collaboratively within a team environment.
• Strong attention to detail, time management, and prioritisation skills.
• Proactive, solutions-driven mindset with a positive “can-do” attitude.
• High level of professionalism and commitment to continuous personal development.