Online-To-Offline Marketing Supervisor at Speedaf Nigeria Limited

Position Summary

• The O2O Marketing Supervisor is responsible for developing and executing strategies that integrate online marketing efforts with offline sales and promotions to drive customer engagement and increase revenue.
• This role involves coordinating cross-functional teams, analyzing market trends, and leveraging digital tools to enhance the overall customer experience.

Key Responsibilities

• Responsible for the planning and execution of online and offline promotional activities such as joint promotions, APP marketing, and promotional codes;
• Responsible for promotional activities in various regional markets and industry markets, as well as online and offline promotions;
• Responsible for investigating competitors’ market activities, formulating corresponding strategies and activity plans, and effectively organizing promotional activities for market competition;
• Responsible for the production, procurement, management and implementation of market materials;
• Market expense budget, application and execution.

Job Requirements

• Candidates should possess B.Sc Degrees with 2+ years relevant work experience.
• Experience in new product development and marketing, preferably service products;
• College degree or above, majoring in marketing, e-commerce, logistics management and other related majors;
• Have strong market planning and implementation capabilities, relationship network building capabilities and business collaboration capabilities;
• Have independent analytical judgment, systematic thinking and planning and organizational capabilities;
• Have excellent communication and interpersonal skills.