Wholesales BDM Manager at Abelinis Limited

Job Summary

Responsible for recruiting, managing, and retaining wholesalers to drive volume growth, ensure full distribution of priority SKUs, and maintain strong distributor relationships.

Key Responsibilities

• Recruit and onboard 50 wholesalers monthly, ensuring complete documentation.
• Achieve 80% repeat orders through active wholesaler engagement.
• Drive at least 30% Off-Trade volume via Tier 1 wholesalers.
• Ensure 100% numeric distribution and 3/3 priority SKUs in top-selling lists.
• Monitor NFTE performance and close gaps promptly.
• Submit accurate weekly and monthly sales reports.
• Resolve operational issues within 48 hours.

Preferred Qualifications

• Experience in FMCG sales, distribution, or trade marketing
• Strong understanding of off-trade distribution channels
• Proven track record in wholesaler development and volume delivery