Marketing Manager at Westfield Consulting

Our client, a reputable media house, is recruiting to fill the position below:

Job Description

• Curate, implement and manage the marketing strategies to continuously increase the company’s market share and profitability.
• Lead and drive the vision of the company’s brand and market niche
• Develop a working process for the marketing department, monitor performance of marketing executives by providing visionary leadership, management, oversight and direction to them.
• Work in close conjunction and partnership with relevant Media Agencies to close business deals.
• Develop and execute plans and strategies in close collaboration with Management, Consultants and Business Teams.
• Identify marketing delivery gaps and opportunities, develop and execute plans to close the gaps and capitalize on the opportunities.
• Oversee all marketing activities for all assigned projects from planning to delivery and provide support to ensure progressive streams of sales patronage
• In conjunction with the General Manager identify and develop pitch decks for the organization, such as can attract and sustain new deals
• Organize periodic media parleys with different partners
• Embark on periodic media intelligence and advice on trending market dynamics
• Setting expectations for enforcing and maintaining a high level of brand and marketing standards, quality assurance and management of all campaign development, creative prospects for the organization.
• Provide weekly, monthly and quarterly data analysis of expected/received revenues from all clients
• Outline growth potentials and opportunities for increasing overall revenue for the Station
• Perform any other duties as deemed fit by Management

Job Requirements

• BSc / HND with 8-10 years cognate experience from any reputable Radio / TV Station, advertising agency or fast-paced creative/public relations organization, with APCON certification.