Marketing and Social Media Manager at James Hope University Business School

Job Summary

• The Marketing and Social Media Manager will develop and execute integrated marketing and digital communication strategies that enhance the University’s brand and support student recruitment.

Key Responsibilities

• Develop and implement marketing and social media strategies
• Manage official social media platforms
• Execute digital campaigns for admissions and events
• Coordinate marketing materials and website content
• Monitor online reputation and inquiries
• Track performance metrics and prepare reports

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field plus a Master's degree.
• 10years’ relevant experience
• Strong writing, digital marketing, and analytical skills

Key Performance Indicators (KPIs)

• 25–30% growth in social media reach and engagement
• Quality and consistency of branded content
• Contribution to students' recruitment and visibility goals
• Timely campaign delivery and reporting.