Head of Premium Banking at Regent Microfinance Bank Limited

Job Description

• We are looking for an experienced Head of Premium Banking to oversee all marketing operations of the company and develop its marketing strategy and vision.

Responsibilities

• Listen to the trends of the market and direct the market research efforts of the company.
• Liaise with other departments to guide a unified approach to customer service, distribution etcthat meets market demands.
• Define marketing strategies to support the company’s overall strategies and objectives.
• Develop a feasible marketing plan for the department and oversee its day-to-day implementation.
• Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”.
• Design and coordinate promotional campaigns, PR and other marketing efforts across channels (E-business, etc.)
• Build a highly efficient team of marketing professionals.
• Create a solid network of strategic partnerships.

Requirements

• B.Sc / BA in Business Administration, Marketing, Communications or relevant field; MSc/MA/MCP will be a plus.
• More than 8 years proven experience in a marketing manager or business development role.
• Proven experience as Head of Premium Banking or similar role.
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion, deposit etc.).
• Solid understanding of market research and data analysis methods.
• Ability to apply marketing techniques over E-business (e.g. social media) and non-E-business (e.g. press) channels
• Understanding of different business disciplines (IT, finance etc.).
• Proficient in MS Office and business software (e.g. CRM).
• A leader with both creative and analytical capabilities.
• Outstanding communication (written and verbal) and interpersonal abilities.

Salary
N200,000 - N250,000 monthly.