Head of Open Trade at Lontor Nigeria

Key Responsibilities:

• Develop and execute a strategic vision for the Open Trade channel to drive revenue growth and market share.
• Oversee the performance of distributors, wholesalers, and retailers within the open trade network.
• Build and maintain strong relationships with key distributors, trade partners, and channel stakeholders.
• Design and implement trade marketing initiatives to boost brand visibility and product uptake.
• Monitor market trends, competitor activities, and customer feedback to inform business decisions.
• Lead, mentor, and manage a high-performing team of Trade Managers, Sales Supervisors, and Field Executives.
• Ensure efficient product availability, shelf presence, and in-store execution across all open trade outlets.
• Collaborate with Sales, Marketing, Supply Chain, and Finance teams to align strategies and improve profitability.
• Analyze sales data and KPIs to track performance and identify growth opportunities.
• Drive operational efficiency in distribution, reduce stockouts, and minimize wastage or losses.

Requirements

• FMCG, electronics, or similar industries.
• Bachelor’s degree in Business Administration, Marketing, or a related field. MBA is an added advantage.
• Minimum of **8–10 years** of progressive experience in sales and distribution, with at least **5 years in a leadership role within the Open Trade channel**.
• Proven track record of managing large distributor networks and achieving sales targets.
• Strong understanding of the Nigerian retail landscape, especially in open markets and traditional trade.
• Excellent leadership, communication, and negotiation skills.
• Data-driven mindset with experience in sales reporting and performance analysis.
• Must be based in **Lagos** or willing to relocate.