Head of Growth at Pulse NG

Key Responsibilities

• Develop and implement community management strategies that align with the brand vision and increase user engagement across platforms.
• Oversee the management and growth of community platforms, ensuring a consistent and positive brand experience.
• Cultivate a strong community presence that leads to an increase in brand loyalty and customer lifetime value.
• Liaise with the D2C team to ensure community feedback is incorporated into product development and content strategies.
• Monitor, measure, and report on community engagement and growth metrics, utilizing insights to steer future strategies.
• Collaborate with cross-functional teams to integrate community initiatives into broader marketing campaigns and brand storytelling.
• Facilitate a feedback loop between the community and the organization to ensure that user needs and preferences are understood and addressed.

Skills and Qualifications

• Demonstrated experience in managing and growing online communities, with a particular focus on messaging platforms like WhatsApp.
• Strong understanding of community engagement strategies and proven ability to build and maintain brand presence on digital platforms.
• Experience in leveraging community insights to inform product and content decisions, with an emphasis on driving sales through community-building.
• Excellent communication skills with the ability to engage with a variety of stakeholders, from community members to executive leadership.
• Familiarity with analytics and reporting tools to track community health and derive actionable insights.
• Creative and strategic thinking skills, with the ability to innovate community engagement tactics in a dynamic digital landscape.
• Proven ability to work collaboratively with teams across the organization to align community management with overall business goals
• Candidates should possess a Bachelor Degree with 3 - 5 years work experience.