Graphics / Social Media Executive at Sophie Michaels Consulting

Job Summary

• The Graphics Creative / Social Media Executive plays a crucial role in enhancing the online presence and visual identity of the law firm in Nigeria.
• This position involves creating visually appealing graphics, managing social media accounts, and contributing to the firm's digital marketing efforts.

Responsibilities 
Graphic Design:

• Develop visually compelling and brand-consistent graphics for various marketing materials, including social media posts, website content, presentations, and print collateral.
• Collaborate with internal teams to understand design requirements and create materials that align with the firm's branding.

Social Media Management:

• Manage and update the law firm's social media accounts, including Facebook, Twitter, LinkedIn, and Instagram.
• Develop and implement a social media content calendar to ensure consistent and engaging posts.
• Monitor social media trends and engagement metrics to optimize content strategy.

Content Creation:

• Create and curate content for social media platforms, including written posts, graphics, videos, and other multimedia elements.
• Ensure that all content adheres to the firm's brand guidelines and communicates key messages effectively.

Digital Marketing:

• Assist in the development and execution of digital marketing campaigns, focusing on social media channels.

Analytics and Reporting:

• Track and analyze social media performance using relevant tools.
• Provide regular reports on key metrics and insights, offering recommendations for improvement.

Qualifications

• Bachelor's Degree in Graphic Design, Marketing, Communications, or a related field.
• Proven experience in graphic design and social media management, preferably within the legal or professional services industry.
• Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign etc).
• Strong understanding of social media platforms and trends.
• Excellent written and verbal communication skills.
• Creative thinking and the ability to generate innovative content ideas.