Franchise Director, Greater at Coca-Cola

Job ID: R - 57632
Job Type: Regular

Position Overview

• Lead the Franchise or Region team and provide commercial expertise to drive the business plan successfully working with our bottling partners.
• Co-ordinate all Marketing, Commercial and Franchise activities across a geographic location to achieve volume and share objectives through supporting the execution of the Bottler Business Plan (BBP).
• Leverage functional support and expertise to address opportunities or issues quickly – Marketing, Commercial, Legal, PAC, Technical, Finance or HR.

Function Related Activities / Key Responsibilities
Strategy and Business Performance:

• Develop and implement 3 year BP and annual BP for assigned geography aligning bottler around key investment commitments
• Approve and ensure execution of annual BBP(s) – manage opportunities and issues arising with Bottler LT
• Approve and ensure execution of annual Customer Business Plans.

Finance:

• Manage P&L for the Region ensuring delivery of the Profit, Volume and Share numbers
• Ensure adherence to Local Chart of Authority, financial governance standards and management of Opex locally
• Effectively adjust and correct during the annual cycle to ensure delivery of profit numbers.

Market Execution and Commercial Excellence:

• Identify commercial and market development improvement initiatives to drive incremental volume, profit or share
• Ensure the Region or territory OBPPC is optimized leveraging Conjoint analysis and the BU experts
• Drive the RED agenda with the bottling partner(s)ensuring it is embedded into organizational culture
• Actively pursue opportunities to improve our Route to Market, leveraging best practices
• Ensure application of consumer programs designed to enhance consumer brand equity
• Drive horizontal expansion through outlet creation incentive programmes.

Manage Capacity to Produce and Distribute:

• Lead the conversations with our bottling partners to agree investment levels to meet demand
• Plan three years ahead for investment in Capacity, Glass and Coolers
• Lead the Quality agenda at the [plants ensuring we meet our Package and Product quality metrics
• Monitor capacity performance to anticipate opportunities or challenges in the Supply Chain.

Franchise Leadership:

• Build value based and strategic “win-win” relationships with System partners at Bottler leadership team and regional levels
• Lead strategic System capability planning to ensure we have the Processes, Organisation, Technology, Culture and People to deliver three year commitments

People Leadership:

• Motivate and lead the Region Team and any dotted line functional support to deliver the Long Range and Annual Business Plan
• Build System and team capability to ensure our team continues to lead the market and build the careers of our Associates
• Effectively manage all people processes to a high quality, on time and on budget – training, performance management, organizational changes etc

External Stakeholders and Sustainability:

• Represent the Company to all external stakeholders and all KO events
• Manage the profile and reputation of the company and lobby Governments with the support of PAC
• Lead the Workplace Rights and Human Rights agenda with bottling partner(s)
• Assist fully in the execution of community programs designed to enhance KO reputation within the community.

Requirements
Education Requirements:

• Business Degree qualification minimum, MBA preferable

Related Work Experience:

• Minimum of 10 - 12 years’ experience with a FMCG Company with at least 5 years in Operations. Functional experience would be an advantage. Bottler experiences an added advantage.

Functional Skills:

• Strong understanding of full value chain in Coca-Cola or related business
• Solid strategic analysis and thinking skills able to build a sustainable business
• Strong Commercial understanding with deep knowledge of RED and Route to Market
• KO system knowledge and clear understanding of the dynamics of the soft drink industry
• Understanding of RGM and ability to covert same into winning strategies
• Financial Skills and ability to manage P&L
• Strong understanding Governance requirements and Code of Business Conduct
• People management skills
• Strong Business Case construction and systemic thinking.