Digital Marketing Specialist at PreDiagnosis

Job Summary

• The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content.
• You will create and implement the marketing strategy using both offline and online methods to gain new customers.
• The ideal candidate is both a self-motivated individual and a positive team player.

Responsibilities

• Plan and execute digital marketing campaigns
• Monitor and analyze the effectiveness of marketing content
• Develop and manage website content
• Find and target audiences
• Management of all online presence of thecompanyi.ewebsite, online ads, Facebook, Instagram, etc.
• Write, edit, evaluate, and update content for company websites, blogs, marketing materials, and other appropriate channels.
• Promote content on social networks, monitor engagements, comments, shares, and other analytics
• Generate, publish and share daily content that establishes significant contacts andinspires the target market to take action
• Develop brand awareness, and online reputation and promote the company’s product and services in the digital space
• Monitor performance and ROI of the company’s online marketing campaigns.
• Handle the design and production of marketing materials, including printed documents, media advertising channels, web content, and social media accounts
• Identifying digital marketing trends andimplementingnew and creative advancement strategies
• Keeping up to date with changes and advances in social media andadviceon new channels and approaches to adopt.

Requirements

• Bachelor's Degree in Marketing, Digital Technologies or a related sector
• Minimum of five years experience in a similar function
• Graphic design experience is an added advantage
• Practical knowledge in content production and digital marketing
• Excellent written, editing, and oral English communication skills.