MyMedicalBank is a cloud-based application designed for storing and retrieving essential health information of patients and non-patients and the outcomes of hospitalisation combined with a directory of registered doctors and health facilities in Nigeria.
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We are seeking an experienced Digital Marketing Specialist to plan, execute, and optimize data-driven digital marketing campaigns aimed at user acquisition, lead generation, and brand growth
The ideal candidate is results-oriented, comfortable working with analytics, funnels, and paid media, and can demonstrate measurable growth outcomes from past campaigns.
Skills & Experience Required
Strong experience in digital marketing execution and optimization.
Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics
Proven ability to track, analyze, and optimize performance metrics.
Experience creating and managing automated funnels and retargeting campaigns.
Strong copywriting skills for ads, landing pages, and automated messages.
Experience using CRM tools such as Zoho, HubSpot, or similar
Prior experience marketing healthcare, healthtech, fintech, or regulated services.
Experience driving mobile app installs and engagement.
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