ELIZADE is the brainchild of Chief Michael Ade. Ojo and his late wife, Mrs. Wuraola Ade Ojo which evolved from a VISION, apparently made manifest through divine favours; but which Chief Ade Ojo readily accepted as a MISSION.
With Head Office at its magnificent Elizade Plaza, 322A, Ikorodu Road Lagos, the company today as a result of strategic and purposef...
Read more about this company
Create marketing campaigns for digital and online channels including websites, apps and social media. Develop online market research surveys get feedback from customers in focus groups,work with graphic and web designers on advertising campaigns.
Job Description
Plan and execute all digital marketing strategies, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize the user experience
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Develop channels to promote company products via relevant social media.
Who Are You?
Relevant experience in SEO/SEM
Relevant experience in graphic design and video marketing tools
Excellent communication and presentation skills.
The Person
Relevant academic qualification in any related field
Minimum of 5 years of proven work experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Experience in setting up and optimizing PPC (Google Adwords & Meta campaigns)
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
AI's Impact on Jobs and Organisations (Nigeria report)This report examines the extent to which AI is affecting jobs and organisations in Nigeria. It brings together perspectives from HR professionals and managers across different industries.
30 Contract Staffing Risks That Could Get Your Company SuedThis piece outlines 30 contract staffing risks that have real legal consequences under Nigerian law. If you are a business owner, HR professional, or staffing agency operator, you will find this highly valuable.
10 Steps to Building an Effective Talent PipelineLearn how to keep a list of good candidates ready in advance, before a role becomes vacant. Discover step by step the process of building a talent pipeline that works.
2026 / 2027 NEPL / OERNL Joint Venture Tertiary Scholarship Scheme (National Merit Award)The NEPL/OERNL Joint Venture in pursuance of its Corporate Social Responsibility invites suitably qualified applicants for its 2026/2027 Tertiary Scholarship Scheme, commencing Tuesday, March 3, 2026, and concluding on Wednesday, April 1, 2026. For applicants from Non-Host/Transit Communities
Gmail
Yahoomail