Digital Marketing Executive at PariVest

Job brief:

• Are you a Digital Marketing guru with a track record of success in the fintech/wealth tech space?
• Are you passionate about driving growth through strategic digital marketing initiatives? If so, We want you on board!

Responsibilities

• Proficiency in the use of digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, and email marketing software.
• Develop and implement strategies and tactics that have a proven track record of successfully generating leads and acquiring users
• Develop, implement, and manage digital marketing strategies including SEO, SEM, PPC, social media advertising, and content marketing.
• Create engaging and persuasive content for various channels like websites, blogs, social media, and email campaigns.
• Collaborate with the team to brainstorm and refine new and creative growth strategies.
• Make data-driven decisions by leveraging strong analytical skills to optimize marketing efforts continually.
• Independently manage multiple marketing projects and priorities, ensuring they are completed on time.
• Apply analytical and problem-solving skills to identify and resolve marketing challenges.
• Stay updated with digital marketing trends and industry developments, integrating relevant advancements into marketing strategies.

Qualifications

• Proven experience in digital marketing, with a track record of successful campaigns and measurable results.
• A minimum of five (5) years of experience within the wealth tech/fintech industry will be desirable
• Must have recent extensive PPC experience.
• Must have experience with customer retention (e.g. lifecycle emails, analytics, strategy).
• Must be familiar with CRM tools
• Excellent communication skills and the ability to develop strong working relationships at all levels, both internally and externally.
• A proven track record of “making a difference”