Digital Marketer at Spectrum Microfinance Bank

Job Description

• Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction.
• Responsible for both conventional & digital media and advertising (Press, Radio, Television, Billboard, and Internet etc.) to drive awareness, leads and conversions.
• Creation, management of relevant social media outlets to generate awareness, leads, engagements and disseminate information.
• Content writing, research and strategy development.
• Copywriting and content creations for cross-platforms.
• Design/coordinate graphics design, branding & marketing materials for various projects.
• Design office stationery and prints. Stock in required quantity & quality and as appropriate.
• Plan and coordinate experiential/activation activities.
• Build and manage community across web platforms and offline.
• Create communication and marketing strategies for new products, launches, events and promotions.
• Work with different marketing departments to generate new ideas and strategies.

Requirements

• Candidates should possess a Bachelor's Degree / HND / OND qualification with 1 - 3 years work experience.

Salary

• Very attractive and competitive with incentives.