Digital & Communications Associate, Pulse Africa at Pulse NG

Job Summary

• We are looking for a dynamic Digital & Communications Associate to support its brand and corporate communication efforts. 
• This role will manage the Google SGE project, assist in managing corporate digital channels, and ensure seamless internal communications.

Key Responsibilities
Manage the SGE Project:

• Execute Google SGE Action Plans: Implement all directives from the parent company related to Google SGE across affected platforms.
• Coordinate Cross-Functional Teams: Work closely with content, tech, SEO, and editorial teams to ensure smooth integration and alignment with Google SGE requirements.
• Monitor Performance & Compliance: Track implementation progress, analyze data, and ensure adherence to Google’s evolving guidelines.
• Stakeholder Communication & Reporting: Provide regular updates to leadership and relevant teams, highlighting key milestones, challenges, and optimizations.
• Risk Management & Troubleshooting: Identify potential issues with Google SGE updates, strategize solutions, and ensure minimal disruptions.
• Maintain Project Documentation: Keep detailed records of progress, testing results, and impact analysis for continuous improvement and future strategy.

Social Media Management:

• Manage and update Pulse’s corporate social media channels, ensuring consistency in branding and messaging.
• Curate and create engaging content, including LinkedIn posts, corporate blog articles, case studies, and executive thought leadership pieces.
• Monitor and report on social media analytics, providing insights to improve audience engagement.
• Assist in community management, responding to enquiries and comments, and fostering engagement on corporate platforms.

Communications & Cross-Functional Support:

• Assist in implementing internal communication strategies, including newsletters and employee engagement initiatives.
• Work with internal teams to source content (client testimonials, project highlights, case studies, employee relations, etc.) for corporate communications.
• Support planning and coordination for corporate events, industry summits, and Pulse’s presence at key industry engagements.

Qualifications & Skills

• Bachelor’s degree in Communications, Marketing, or a related field.
• Good knowledge of Google SGE, ChatGPT, and other AI-driven tools,
• 1-2 years experience in communications, digital marketing, editorial or related field.
• Strong writing, editing, and storytelling skills, with the ability to create compelling corporate content.
• Experience managing social media platforms.
• Ability to analyse data and generate reports on digital performance and brand perception.
• Strong organisational and project management skills, with attention to detail.
• Proficiency in tools such as Canva, Google Analytics, social media scheduling tools, and content management systems (CMS).