Creative Strategist at Pulse NG

 Position Summary

• Pulse is looking for a Creative Strategist with a passion and curiosity for the ever-evolving digital ecosystem.
• As a Creative Strategist, you will be responsible for generating compelling ideas for digital campaigns that can be adapted across various media platforms.
• Our ideal candidate is a skilled storyteller who is equal parts a meticulous planner and a spontaneous creative thinker.

The Role

• The Creative Strategist is a position we’re hiring for in our Lagos office. The role will report to the Head of Creative Strategy and work very closely with the Director of Digital Strategy & Operations and the Director of Sales.

Duties and Responsibilities

• Assist in developing sales and marketing material to support the Sales teams across Africa.
• Dissect client briefs and propose innovative creative and marketing strategies that will enable brands to connect to their audiences and achieve their business goals in the most effective manner.
• Develop compelling proposals to communicate these strategies.
• Contribute, and sometimes lead, in-house ideation sessions.
• Conduct digital audits that yield rich insights into consumer and competitor’s online behavior and key motivational/attitudinal behaviour.
• Support the sales team in any and all activities that will help the team meet its overall revenue and profit targets including occasional client meetings and prospecting.
• Develop a total understanding of online target audience and mindset modes.
• Assist in creating budgets for proposed strategies in line with the company rate card, working with all relevant internal post-sales and execution teams.
• Manage timelines and monitor progress, ensuring deadlines are met.

Requirements
Skills that would make a candidate successful in this role:

• 1-3 years of experience in a marketing, strategy, or analyst position.
• Proficiency in Powerpoint, Excel, and Google Docs.
• Ability to use social listening/data analytics tools.
• Excellent research, presentation and communication skills.
• Ability to work both independently and as part of a team.
• Ability to plan, organize and prioritize in a fast-paced environment.
• A lot of energy, passion and enthusiasm.

Remuneration
Remuneration is competitive.