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  • Posted: Feb 9, 2024
    Deadline: Not specified
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    Champion Breweries Plc was incorporated as a Private Limited Liability Company on the 31st of July, 1974 with the same South East Breweries Limited. The Company’s name was changed from South East Breweries Limited to Cross River Breweries Limited and thereafter to Champion Breweries Limited. The latter name, Champion Breweries Limited was changed to Ch...
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    Commercial Excellence and Marketing Manager

    • We are seeking a highly motivated and experienced Commercial Excellence and Marketing Manager to lead our commercial and marketing strategies.
    • The successful candidate will be responsible for optimizing our sales and marketing operations to drive revenue growth, enhance customer engagement, and improve overall business performance.
    • This role requires a strategic thinker with a strong background in commercial strategy, sales optimization, and marketing management.

    Key Responsibilities

    • Develop and implement commercial strategies according to company goals and objectives aiming to accelerate growth.
    • Responsible for performing marketing analytics for a variety of purposes (strategic sessions, tactical initiatives)
    • Adopt the use of relevant methodology in driving continual improvement and employ the process approach and risk-based thinking in the sustenance of management systems in the brewery.
    • Analyze and improve existing sales processes and workflows for efficiency and effectiveness.
    • Demonstrate expertise in detailed Commercial business processes.
    • Establish and monitor performance metrics to assess commercial team productivity and effectiveness.
    • Conduct market research and analysis to identify trends, customer needs, and new market opportunities.
    • Responsible for performing marketing analytics for a variety of purposes (strategic sessions, tactical initiatives)
    • Acts as a consultant and leverages competitive industry /market information and recommends improvements that drive value and commercial effectiveness.
    • Implement and manage sales tools or CRM systems to support sales activities. Documents business requirements and process flows and performs gap analysis against critical business requirements.
    • Maps business process and requirements and defines how the process is enabled within the tools.
    • Establish and maintain relationships with key clients and industry stakeholders.
    • Creates business communication and change management steps.
    • Communicate with stakeholders, including management, customers, and vendors, to ensure alignment of marketing activities with business objectives.
    • Prepare detailed reports on commercial activities, progress, and results.
    • Documents business requirements and process flows and performs gap analysis against critical business requirements.
    • Create, plan, and execute marketing strategies aligned with the business goals.
    • Oversee brand management, including brand positioning, image, and messaging.
    • Plan and execute marketing campaigns across various channels (digital, print, social media.

    Qualification:

    • Relevant Degree in Marketing, Management Studies, Business admin, and other Social Science-based disciplines.
    • Female Applicants are highly encouraged for gender balancing.
    • Minimum 5 years of relevant work experience in a middle to senior position in the FMCG Industry.

    SKILLS

    • Defensive Driving Skills with a Valid Driver's License
    • Safety
    • Self Motivation
    • Interpersonal Skills
    • Time Management skills
    • Proficiency in Microsoft Office Suites
    • Flexibility
    • Inntegrity
    • Confidentiality
    • Applied Learning

    Method of Application

    Send your application to recruitment.cbplc@championbreweries.com

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