Business / Digital Strategy Manager at St. Ives Specialist Hospital

Job Summary

• Digital Strategy Development: Collaborate with senior management team to define digital strategies aligned with company goals.
• Content Strategy: Develop content plans for website, social media, email marketing, and other digital channels to promote and advertise the brand effectively.
• Digital Marketing: Oversee and manage paid campaigns (SEO, SEM, and relevant social media channels) to expand reach and acquire leads.
• Analytics & Reporting: Monitor and analyze digital performance metrics, providing insights to improve campaigns and conversions.
• Competitive Analysis: Conduct competitor analysis to identify opportunities, optimizations, and threats in the digital landscape.
• User Experience Improvement: Identify and implement digital tools & technologies to streamline processes and enhance online user experiences
• Strategic Partnerships: Identify strategic alliances and partnerships to help drive brand presence and growth
• Relationship Management: Develop strong relationships with key clients and existing teams to ensure alignment in brand strategy across all platforms.
• Cross-Department Collaboration: Work with internal teams (marketing, sales, operations, finance, etc.) to ensure consistent brand messaging and synergy across channels.
• Risk Management: Assess potential risks and advise strategies tomitigatethem.
• Managing budgets related to the business development activities
• Identifying new strategies for brand expansions and diversification.
• Building a strong network within the industry for expansion of services.
• Overseeing all operations and services in the Business Development Unit, ensuring a culture of consistency.

Qualifications

• Interested candidates should possess a Bachelor’s Degree with 2 - 4 years work experience.