Brand Marketing Executive at Bukka Hospitality Limited (Bukka Hut)

Job Description

• Identify innovative business ideas to increase business prospects
• Provide feedback on product development and service offers and participates in their development; collaborate to create, launch, and track the performance of product and service offerings in our markets
• Develop, establish, and maintain marketing strategies to meet organizational objectives.
• Demonstrate effective management of the marketing, advertising, and promotional activities of the organization
• Assist in developing promotional strategies for brand awareness of outlets and lounge for profitability
• Execute online and offline marketing initiatives, integrating online and new media, email, print, direct mail, social media, company websites, SEM/SEO strategy development, brand awareness, and drip marketing initiatives
• Market Research and Competitive Intelligence
• Understand the products and services offering and approach of key competitors.
• Communicate products and services differentiation to sales and provides input to the Brand Manager
• Conduct marketing surveys on the current and new service concepts
• To assist the Brand Manager in executing and coordinating the brand and promotional activities.

Job Requirements

• Bachelor’s Degree or equivalent professional experience in Marketing, Public Relations, or relevant field.
• 3 - 4 years of experience in marketing, communications, or public relations with demonstrated success, preferably in a restaurant brand, hospitality, or FMCG sector. Experience working on the agency and client-side will be an added advantage.
• Demonstrated skills, knowledge, and experience in the design and execution of marketing, communications, and public relations plans and activities.
• Good creative, strategic, analytical, organizational, and personal sales skills.
• Experience overseeing the design and production of print materials and publications.
• Computer literacy in word processing, database management, and page layout.
• Strong oral and written communications skills.

Salary
N100,000 - N120,000 Monthly.