Brand Content & Community Lead at Pinnah Foods

The Opportunity

•  We are looking for a Brand Content & Community Lead to shape how our brand shows up every day — through the stories we tell and the communities we grow. In this role, you’ll be the guardian of our brand voice, driving content strategy that reinforces our identity while building meaningful connections with our audience. You’ll lead the creation of engaging, on-brand content across platforms, nurture vibrant communities that champion our values, and ensure every interaction strengthens brand love and loyalty.

What You’ll Do

• Ensure that all content and storytelling reinforce brand positioning, identity, and values.
• Lead and execute the creation and distribution of engaging, on-brand content across social, digital, and community platforms.
• Build and nurture vibrant online/offline communities that foster loyalty, advocacy, and two-way conversations.
• Ensure consistency of messaging across all channels, ensuring consistency and authenticity.
• Monitor, moderate, and engage with audiences to spark meaningful interactions and strengthen brand love.
• Partner cross-functionally with other teams and strategic partners to align campaigns with broader brand goals.
• Track and analyze content and community performance, using insights to optimize impact and growth.
• Build strong brand awareness through creative and engaging storytelling and strengthen our position as most loved food brands. 

You are

• A natural storyteller and sharp copywriter who can bring a brand’s voice to life.
• Experienced in content strategy, social media/ community management.
• In tune with social platforms, trends, and digital culture — you know what gets people talking.
• Skilled at growing and nurturing communities where people feel connected and valued.
• Data-savvy in using data and tools to track performance and optimize content/community efforts.
• Collaborative, creative, and genuinely excited about bringing people closer to brands they love.
• Experienced in photo & video editing.
• Experienced with Meta Ads Manager & CRM automation tools.
• A keen and adventurous food lover. 

Benefits 

• Competitive salary and performance-based incentives.
• Health and wellness benefits.
• Flexible working hours / hybrid work options.
• Opportunities for growth and professional development.
• A collaborative culture where creativity and new ideas are celebrated