Associate Product Marketing Manager, Android at Google Nigeria

About the Job

• Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey.
• From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base.
• This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
• Join Google’s Sub-Saharan Africa Platforms & Ecosystems Marketing team, working to solve access barriers for more people to access the internet and get online across the region.
• Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways.
• Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental.
• And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Develop marketing plans for Android in Sub-Saharan Africa and execute campaigns (co-marketing and owned) to drive usage of Google apps.
• Define and execute go-to-market strategies and organizational coordination for feature/product launches.
• Define the retail marketing strategy for Android in Sub-Saharan Africa.
• Use quantitative methods, models, and research to help Google better understand consumer behavior.
• Leverage marketing insights to better understand our customers and represent the voice of the user whilst developing actionable, data-driven insights to inform product and marketing strategy.

Qualifications

• Bachelor's Degree or equivalent practical experience in tech marketing, brand management, strategy consulting or agency.
• Experience working with partners and businesses to drive mutual value.

Preferred qualifications:

• Experience managing partnerships.
• Demonstrated analytical success. Demonstrated capacity for developing and understanding strategy.
• Penchant for technology, creativity to "think outside the box” and leadership to execute effectively.
• Global mindset and ability to think across disciplines, industries, cultures and scenarios. Ability to manage and coordinate projects that span multiple locations.
• Understanding of Google's products, technology industry, mobile industry and Google/Android’s positioning in Sub-Saharan Africa.
• Outstanding written and verbal communication skills.