Assistant Marketing Manager at Dana Group

Responsibilities

• Assist in the development of comprehensive marketing strategies and plans for our pharmaceutical products, including product positioning, pricing, and promotion.
• Plan and execute marketing campaigns, including digital marketing, advertising, and product launches, to maximize product visibility and sales.
• Conduct market research and analysis to identify market trends, customer needs, and competitor activities. Use data-driven insights to make informed marketing decisions.
• Work closely with cross-functional teams, including sales, product development, and regulatory affairs, to ensure alignment and effective execution of marketing initiatives.
• Create compelling marketing collateral, including brochures, presentations, and online content, to support product promotion.
• Assist in managing the marketing budget, tracking expenses, and ensuring cost-effective marketing activities.
• Monitor and analyze the performance of marketing campaigns, measure ROI, and make recommendations for continuous improvement.
• Ensure that all marketing activities comply with industry regulations and ethical standards.
• Provide product training to the sales team and support them with the necessary marketing materials and tools.

Requirements

• Candidates should possess B.Pharm or any sciences degree
• Must have a minimum of 5 - 7 years of experience working in a similar role
• Strong product knowledge and the ability to convey complex medical information clearly.
• Outstanding communication and interpersonal skills.