Digital Marketing Lead at Tway Media

So, what will I actually be doing?

Your job as a Digital Marketing Lead is to ensure that all digital strategies are implemented across all platforms, and social media accounts are managed daily.

This role revolves around the digital sphere, and so your duties are likely to include:

• Manage all clients' digital marketing channels (e.g. website, blogs, emails and social media)
• Design and implement company digital strategies within budget requirements
• Ensure smooth operation for all digital processes
• Analyze SEO and marketing metrics
• Ensure web best practices are met

The finer details...

If you’re in love with the world of digital and the endless possibilities it presents, this could be the job for you as you’ll be required to spend a large amount of time online, handling different social media accounts on different platforms, and developing content for select blogs. You'll usually work office hours, Monday to Fridays, unless of course we have weekend networking events to attend.

Want a job where you can progress? This role can offer that. You can rise in the ranks and move up in your career.

Or, you can side-step into other areas of the business.

Money, money, money

The salary is quite interesting. Plus, there are often perks thrown in with your job including bonus schemes and benefits.

The good points...

This role requires a lot of creative thinking and strategizing, and it’s very satisfying when the development strategy pays off and the results can be clearly seen.

...and the bad

It can be a stressful trying to develop content for the different social media platforms, as well as having clients breathing down your neck. And while there’s plenty of satisfaction when things go right, the flipside is the pressure if things don't go so well."

Is there study involved?

Personal qualities like great communication and quick-thinking skills count for more than formal qualifications in this job.

Want to brush up on what you already know? We can provide training opportunities to help move ahead in your chosen career path.

OK, I'm interested... But is it really the job for me?

This is no job for shy, retiring types as you’ll need to be bursting with self-confidence, love networking and enjoy presenting and public speaking. It also helps if you have:

• Good business sense
• A deep understanding of digital marketing principles
• Good communication skills
• A positive attitude
• Plenty of initiative