Senior Manager, Sponsorship & Promotions at MTN Nigeria

Job Description    

• To provide overall strategic direction and ownership in conceptualizing, executing and management of all sponsorship, promotions and events in the Brand & Communications department in line with the overall marketing strategy
• Lead research and implement industry best practices with regard to sponsorships, promotions, and events
• Lead cross-functional initiatives to proactively ensure smooth implementation of all sponsorships, promotions, and events
• Create and ensure synergies through the buy-in of the various internal stake holders in MTNN on all sponsorships, promotions, and events
• Review the telecommunications market and develop Sponsorships and Events strategies across all segments to support the achievement against set business objectives for affinity, profitability, revenue, and value and market share.
• Coordinate and supervise MTNN’s sponsorship activities in the brand & communications across all segments and evaluate sponsorship proposals.
• Build and maintain strategic relationships with agencies and partners, as well as develop and culture organic owned sponsorship properties thus eliminating royalty costs
• Monitor external vendors, & agencies to ensure that targeted activations are cost effective and agreed deliverables.
• Liaise with the legal division in ensuring proper negotiation and compliance to all relevant contractual agreements (MOU’s, & SLA’s)
• Monitor & evaluate metrics to measure impact of current processes and strategy related to sponsorship, promotions, and events for the various customer segments
• Manage inter-functional relations between the unit and various departmental functions to ensure seamless synergies
• Initiate and facilitate all sponsorship, promotions and events related to brand and communications unit.
• Identify training and development needs for team members and manage related skills enhancement programmes to ensure business targets are fully met.
• Review performance of individual team members and complete appraisals in accordance with the employee performance appraisal procedures and time schedules.

Job Condition    

• Open plan office normal MTN working conditions

Experience & Training Education

• HND/First Degree in Social Sciences or any other relevant discipline
• An ongoing managerial experience of 5years and above in the telecoms space will be an advantage
• Experience: 12 years’ work experience which includes:
  • Minimum of 5 years in a supervisory/managerial role in a telecoms sector or 10years in an FMCG
  • 8 years proven experience in developing and executing leveraging plans in a telecom/FMCG corporation
  • 5 years proven expertise & end to end development/execution of sponsorship using the ROI/ROO matrix to achieve set objectives Training
• Project Management for Events
• Various Telecom & sponsorship conferences