Digital Marketing Specialist at GIBADI

Job Description

• Responsible for brainstorming, creating, and transforming ideas into words for articles, advertisements, publications etc; writes words and text for television commercials, radio, Internet content, jingles and website.

Duties & Responsibilities

• Publishes and manages content across all social media platforms [Twitter, FB, G+, LinkedIn, BBM etc]
• Supports Creative Team with Copies for web images, newsletter publications etc
• Works with creative designer on creating socially-engaging designs
• Develops and executes strategies to improve engagement & conversion on social media e.g Blog reviews, polls, advertorials, special offers.
• Develops content for social media ads
• Liaises with Retail on creating/editing viable calendar to promote conversion on social
• The successful candidate will be responsible for the development of SEO and will support the team in the delivery of SEO activity.
• Identify search trends and use predictive market research tools analyse traffic and keyword data in order to identify potential opportunities
• Manage and develop content marketing related campaign activities. An understanding of content management systems, Paid search marketing, social media/networks along with an excellent understanding of onsite SEO optimization, sound knowledge of web development, HTML/website page optimization and web Analytics would be advantageous.

Qualifications & Experience

• Bachelor's degree in any reputable University.
• 3 years of relevant work experience

Skills & Competencies:

• Sound Knowledge of SEO and Social Media
• Excellent communication skills.
• Ability to multi-task
• Ability to work under pressure