Sales & Marketing Executive at Bolton White Hotels & Apartments

Job Description

• Developing and implementing creative marketing strategies that will make an impact, support the Hotel and drive sales

Duties & Responsibilities

• Promote the corporate imagine of the Hotel
• To liaise and building relationships profitable business relationship. Externally, this could be with guest, corporate bodies, Government agencies and departments. Internally this could mean different related and supporting departments.
• To contribute to the strategic planning of an annual or long term marketing plan to drive forward agreed company objectives.
• To budget manage and indentify advertising opportunities
• To building and maintaining profitable clientele
• To write and distributing business proposals to potential clients
• To manage the production of marketing materials, including leaflets, posters and flyers. This can involve writing and proofreading copy, and liaising with designers and printers;
• To arrange for the effective distribution of marketing materials
• To maintain, build and update clientele databases
• To organize and attend events and exhibitions for the purpose of building potential clientele base
• Managing of events
• To carry out market research and customer surveys to assess demand, brand positioning and awareness
• To evaluate marketing campaigns
• To carry out sales and following up on guest feedback and experience
• To monitor competitor activity
• To support the marketing manager, and other colleagues

Be able to demonstrate:

• Sales and marketing abilities
• Excellent communication skills
• Excellent bargaining and negotiation skills
• Good knowledge of hospitality industry product and services
• Excellent organizational and prioritization skills
• High levels of creativity
• Strong verbal and written communication skills
• Good levels of numeracy
• Experience of Microsoft Word and Excel
• Good personality and charming is important to represent on behalf of hotel management
• A clear understanding of the brand you are to work on
• Proven marketing, sales and promotions experience in hospitality industry will be an added advantage
• An understanding of online marketing

Educational Qualification

• A minimum of HND in Sales and Marketing or any relevant field
• At least four years working experience in similar position