Jobs at DU Opensource Limited

Job Brief

• We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
• The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Responsible for planning, developing, implementing and managing the overall digital marketing strategy of the brand.
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, LinkedIn, YouTube, Snapchat etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date

Requirements

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• OND/B.Sc. in Marketing or relevant field

Salary
Negotiable + Incentives

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Job Description

• DU opensource ltd is a busy outdoor advertising agency looking for a successful Account Executive that is a high-energy hunter focused on building relationships at all levels selling OOH media platforms, billboards, digital billboards, BRT Bus branding, large format print etc.
• The Account Executive is motivated by identifying and solving advertising problems on behalf of the customer.
• The ideal candidate must be a strategic thinker with exceptional prospecting skills, high energy and a structured solution selling process.
• They are natural leaders with a desire to win in a collaborative, team environment.

Key Responsibilities

• Identify, uncover, and develop account/leads opportunities
• Up selling and leveraging business from new and established customer relationships.
• Excellent ability to properly qualify projects to maximize an efficient sales cycle.
• Develop and deliver custom sales presentations and demonstrations.
• Choreograph and conduct on-site assessments of customer requirements and needs.
• Partner with Creative, Operations and Administrative staff to ensure on time delivery of advertisements in agreed upon locations.
• Assist in the resolution of issues related to billing and accounts.

Knowledge & Experience:

• Ability to successfully work under tight project deadlines.
• Ability to understand existing business processes as well as investigate and troubleshoot issues in a time critical environment.
• Ability to link vision and strategy with overall business objectives and communicate rationale in a compelling, concise manner.
• Demonstrate a repertoire of skills such as scheduling, prioritizing, organizing, planning, problem solving, decision-making, financial savvy, and attention to detail, and follow through.
• Maintain a big picture, strategic outlook with the ability to iterate from company strategy and planning
• Self-motivated, standout colleague, action-and-results oriented.
• Well organized, exceptional communication and presentation skills- effective communicator/presenter to groups of all sizes and levels of management
• Extraordinary selling capability
• Ability to sell at all levels including C-Level positions

Requirements

• Proven experience as an Account Executive in Outdoor advertising agency or similar role
• Excellent understanding of OOH media platforms marketing concepts and best practices
• Experience with B2C marketing skills with media agencies
• Working knowledge of OOH field operations
• Perfect knowledge of industry practices
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• OND/B.Sc. in Marketing or relevant field

Salary
Negotiable + Incentives + sales commission