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  • Digital Marketer at DU Opensource Limited

  • Posted on: 13 September, 2019 Deadline: 27 September, 2019
  • View Jobs in Advertising / Branding / PR View All Jobs at DU Opensource Limited
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  • DU opensource was founded in 2008 with the greater purpose of delivering innovative and cost effective out-of-home media services that connect and engage audiences. The company was incorporated in 2010 as an Out-Of-Home Advertising Agency.

    Digital Marketer


    Job Brief

    • We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts.
    • The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.


    • Responsible for planning, developing, implementing and managing the overall digital marketing strategy of the brand.
    • Assist in the formulation of strategies to build a lasting digital connection with consumers
    • Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, LinkedIn, YouTube, Snapchat etc.)
    • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
    • Be actively involved in SEO efforts (keyword, image optimization etc.)
    • Prepare online newsletters and promotional emails and organize their distribution through various channels
    • Provide creative ideas for content marketing and update website
    • Collaborate with designers to improve user experience
    • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
    • Acquire insight in online marketing trends and keep strategies up-to-date


    • Proven experience as Digital Marketing Executive or similar role
    • Excellent understanding of digital marketing concepts and best practices
    • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
    • Working knowledge of ad serving tools (e.g., DART, Atlas)
    • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
    • Skills and experience in creative content writing
    • Analytical mindset and critical thinking
    • Excellent communication and interpersonal skills
    • OND/B.Sc. in Marketing or relevant field

    Negotiable + Incentives

    Method of Application

    Interested and qualified candidates should send their CV to: using the Job Title as subject of the email.

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