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  • Posted: Oct 5, 2022
    Deadline: Oct 21, 2022
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  • Tyms Africa provides instant microcredit for micro-businesses (mom & pop shops) in Africa using community financing models by digitizing the centuries-aged rotating savings and credit association (ROSCA a.k.a ajo or esusu or adashe).

     

    Product and Growth Marketer

    Job Description

    • Ensure agent acquisition, agency services, agent training and their activeness for rapid growth in transactions.
    • Monitor market trends and conduct.
    • Competitor studies to identify areas of improvement.
    • Utilize marketing intelligence to vet key segments and targets.
    • Establishing and improving the position of our innovative products within the market.
    • Forming and personally exercising marketing strategies including; performance analysis, ROI, competitive analysis, and customer/leads CRM.
    • Email/newsletters and inbound marketing campaigns.
    • Social media marketing.
    • Lead generation.
    • Advertising campaigns (online and offline).
    • Creating valuable content.
    • Meet company KPIs and goals (user acquisition, campaigns, revenue, volume).
    • Plan and execute digital marketing strategy and campaigns (LinkedIn, Google, Facebook, Twitter, and financial media) , ads, paid media using digital marketing platforms/tools
    • Reach and grow an active user base.
    • Create and execute experiments to deliver targets, and run marketing campaigns that drive volume.
    • Create and execute on user acquisition campaigns using a variety of strategies.
    • Track and optimize performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas.
    • Drive brand building, conversions, and marketing funnel construction and execution.

    Requirements

    • Candidates should possess a Bachelor's Degree with at least 3 years relevant work experience.

    go to method of application »

    UI / UX Designer

    Responsibilities

    • Business and technical review plus redesign of AjoMoney customer app, agent app, web app, admin dashboard and partner dashboard.
    • User interface and user experience design of all platforms or pages the engineers will be working on.
    • Work with the marketing and engineering team to ensure all products are designed and developed to be sellable and usable by the target audience.
    • Gather and evaluate user requirements in collaboration with product managers and engineers
    • Illustrate design ideas using storyboards, process flows and sitemaps
    • Design graphic user interface elements, like menus, tabs and widgets
    • Build page navigation buttons and search fields
    • Develop UI mockups and prototypes that clearly illustrate how sites function and look like
    • Create original graphic designs (e.g. images, sketches and tables)
    • Prepare and present rough drafts to internal teams and key stakeholders
    • Identify and troubleshoot UX problems (e.g. responsiveness)
    • Conduct layout adjustments based on user feedback
    • Adhere to style standards on fonts, colors and images.

    Requirements

    • Candidates should possess a Bachelor's Degree with at least 2 years relevant work experience.

    Method of Application

    Use the link(s) below to apply on company website.

     

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