Jobs at Jaykay Group

Job Summary

• We are looking for adigital marketing officer that can develop and implementdigital marketing strategies to promote our company's products or services online.
• This involves managing various digital channels, creating content, analyzing campaign performance, and optimizing online presence to achieve marketing goals.

Responsibilities

• Createcomprehensive plans to reach target audiences across various online platforms.
• Overseesocial media accounts, email marketing campaigns, websites, and other digital platforms.
• Developengagingcontent (text, images, videos, etc.) for websites, social media, and other digital channels.
• Trackkey performance indicators (KPIs) like website traffic, social media engagement, and conversion rates to assess campaign effectiveness.
• Usedata insights to improve campaign performance, including SEO, SEM, and PPC strategies.
• Keepabreast of the latest digital marketing trends and technologies.

Education

• A Bachelor's degree in Marketing, Communications, Digital Marketing, or a related field is required.
• Business administration or other fields with strong analytical and communication skills can also be relevant.

Experience:

• 5-10 years working experience as a Digital Marketer.
• Proven work proficiency in online advertising platforms (e.g., Google Ads, Facebook Ads), social media management tools, email marketing software (e.g., Mailchimp, HubSpot), and analytics tools (e.g., Google Analytics).
• Experience with content creation, including writing, editing, and optimizing content for various digital channels.
• proven work experienceof graphic designs and visual content.

Skills Required:

• Strong understanding of various digital marketing channels, strategies, and tools.
• Ability to create engaging and effective content for different online platforms.
• Proficiency in analyzing data and interpreting campaign performance to make informed decisions.
• Excellent written and verbal communication skills to interact with team members, stakeholders, and target audiences.
• Understanding of search engine optimization and search engine marketing principles.
• Expertise in managing social media platforms and developing social media marketing strategies.
• Ability to manage multiple projects and campaigns effectively.
• Being able to adapt to changing digital trends and technologies.

go to method of application »

Job Summary

• We are looking for a well-experienced marketing executive with vast knowledge of marketing to help develop and implement marketing strategies in order to promote the company's products and increase awareness, and drive sales.
• This involves managing marketing campaigns, analyzing market trends, and overseeing a marketing team.
• The ideal candidate will be responsible for creating and executing marketing plans, managing budgets, and reporting on campaign performance.

Responsibilities

• This includes researching target audiences, analyzing market trends, and creating marketing plans that align with business goals.
• This involves overseeing all aspects of marketing campaigns, from planning and execution to tracking performance and making adjustments.
• Marketing managers are responsible for allocating resources effectively and ensuring that marketing activities stay within budget.
• They track key performance indicators (KPIs) to assess the effectiveness of marketing campaigns and identify areas for improvement.
• In larger organizations, marketing managers may lead and supervise a team of marketing professionals, delegating tasks and providing guidance.
• Marketing managers work closely with sales, product development, and other teams to ensure marketing efforts are aligned with overall business objectives.
• They must be aware of the latest marketing technologies, strategies, and best practices to keep the company competitive.
• This involves developing strategies to increase brand visibility and recognition among target audiences.
• Ultimately, marketing managers are responsible for generating leads and driving sales through effective marketing initiatives.
• Ensuring the website and social media channels are up-to-date, engaging, and effective in reaching target audiences.
• This involves gathering data on customer preferences, market trends, and competitor activities to inform marketing decisions.

Education and Experience

• A bachelor's degree or HND in marketing, business administration, or a related field is required.
• 10 - 15 years of experience in marketing roles, with increasing levels of responsibility.
• Membership of a marketing professional body is an added advantage.
• Experience in developing marketing plans, and analyzing campaign performance.
• Experience in managing a marketing team is an added advantage.

Skills Required:

• The ability to develop and implement effective marketing strategies.
• The ability to analyze data, track campaign performance, and make data-driven decisions.
• The ability to communicate effectively with team members, management, and customers.
• The ability to motivate and manage a team of marketing professionals.
• The ability to develop creative marketing campaigns and solutions.
• The ability to manage multiple projects simultaneously and meet deadlines.
• Familiarity with marketing technologies, such as marketing automation platforms, CRM systems, and social media management tools.