Social Media Team Lead at Aspom Travel Agency

Job Description:

As a social media team lead, you will be responsible for managing and leading a team of social media professionals to develop and execute social media strategies that align with the organization's goals. You will play a crucial role in building the brand's online presence and engaging with the target audience across various social media platforms.

Responsibilities:

• Develop and implement social media strategies to increase brand awareness, drive engagement, and generate leads.
• Manage a team of social media specialists, providing guidance, coaching, and performance feedback.
• Oversee the creation of engaging and compelling content for social media platforms, ensuring consistency in brand voice and messaging.
• Monitor and analyze social media metrics and performance to identify areas for improvement and optimize campaigns.
• Stay updated on the latest trends, tools, and best practices in social media marketing to drive innovation and maintain a competitive edge.
• Collaborate with cross-functional teams, including marketing, PR, and creative departments, to align social media efforts with overall marketing initiatives.
• Manage social media budgets, allocate resources effectively, and track ROI for social media campaigns.
• Build and maintain relationships with influencers, partners, and relevant industry stakeholders to leverage partnerships and expand the brand's reach.
• Handle escalated customer inquiries and issues on social media, ensuring timely and appropriate responses.
• Stay informed about industry regulations and compliance requirements related to social media activities.

Requirements:

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience (5+ years) in social media management, with at least 2 years in a leadership or team management role.
• In-depth knowledge of various social media platforms, their algorithms, and best practices.
• Strong understanding of content marketing, audience segmentation, and targeting strategies.
• Proficient in social media management tools, analytics platforms, and scheduling tools.
• Excellent written and verbal communication skills, with the ability to craft compelling and engaging content.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Strong leadership and team management skills, with the ability to motivate and inspire a team.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
• Only Candidates who reside on the island are encouraged to applied for considerations.

NOTE: AGE 30 - 38 years only will be considered.