Social Media Manager at Vendease

Role Summary

We are looking for a social media manager to help us manage our communities across our digital platforms (Instagram, Twitter, Facebook, LinkedIn).

Responsibilities

• The Social Media Manager for Vendease Africa is a creative and innovative talent on our Marketing and Social Futures team.
• This role is intended for someone with strong written communication skills and enthusiasm about joining a leading food and hospitality brand.
• Our ideal candidate is obsessed with pop culture, especially as it relates to lifestyle and food culture in Nigeria and Africa as a whole. 
• They have a good knowledge of how the various social media platforms work and can track analytics using various tools.
• They are extremely creative, have great organisational skills with a strong attention to detail.
• This person will report to the Social Futures Lead (based in Lagos). They will work  closely with the broader Marketing and Communications teams to optimise content for social platforms.
• They will be responsible for translating both editorial content and client briefs into social posts where necessary. 
• They should be comfortable interacting with influencers and market stakeholders.

Primary Responsibilities

• Take ownership of Vendease’s social platforms, execution and day-to-day optimizations to increase traffic, engagement, and other core KPIs
• Community Management: Answer questions/DMs/Comments on behalf of Vendease on social media in a timely and correct manner
• Collaborate with video, comms and designers to develop content calendars and rollout strategies that are optimised for the Vendease audience
• Work in partnership with the content and design teams to continually improve how social media drives traffic and loyalty
• Create and post content on a daily basis based on approved monthly content calendars
• Work with Social Futures lead to report on regular progress and learnings; Adjust social strategy according to KPI pacing and report on wins and losses
• Event coverage for Vendease based on communicated briefs; cover events highlights and distribute content across relevant channels & provide performance reports.
• Become an advocate for Vendease in social media spaces, engaging in dialogues and answering questions where appropriate
• Identify and maintain relationships with internal and external content partners
• Keep up to date with the latest social media trends and incorporate into existing strategies

Requirements

• 2 - 3 years of experience in social media marketing
• Creativity and collaborative skills
• Passionate about food and the food industry
• Professional experience with social publishing and listening tools
• Strong editorial judgement including copywriting and editing skills
• Obsessed with social media trends across different platforms
• Ability to hit key social and engagement metrics
• Ability to work independently and as part of a team
• Experience using apps like Canva, Capcut is a plus

Benefits

Our benefits include but are not limited to:

• Health Insurance
• Hybrid work schedule
• ESOP
• Paid time off  (maternity/paternity leave, annual leave)
• 13th Month Pay
• Training and development opportunities
• Professional membership subscription
• Opportunity to work on meaningful projects within the tech ecosystem