Social Media Manager at Medcourt Support Services Limited (MSS)

Job Overview:

• We are seeking a dynamic and experienced Social Media Manager to lead our online presence across various social media platforms.
• The ideal candidate will be responsible for developing, implementing, and managing our social media strategy to increase brand awareness, enhance engagement, and drive traffic to our digital platforms.

Key Responsibilities:

• Develop and execute a comprehensive social media strategy aligned with business goals.
• Identify target audiences and create content that resonates with them.
• Create engaging and shareable content for various social media platforms.
• Collaborate with internal teams to gather content and ensure consistency in messaging.
• Manage and oversee all social media accounts, ensuring brand consistency.
• Stay updated on industry trends and incorporate best practices into our social media approach.
• Foster community engagement and build relationships with followers.
• Respond to comments, messages, and inquiries in a timely and professional manner.
• Monitor and analyze social media performance using relevant tools.
• Prepare regular reports showcasing key metrics and insights, adjusting strategies accordingly.
• Plan and execute social media campaigns, promotions, and contests.
• Collaborate with marketing and creative teams for campaign development.
• Manage paid social media advertising campaigns.
• Optimize ads for performance and ROI.

Qualifications and Skills:

• Proven experience / flare for Social Media Manager or similar role.
• BSC in Mass communication or Marketing
• In-depth knowledge of social media platforms, trends, and best practices.
• Strong written and verbal communication skills.
• Creativity in developing engaging content.
• Experience with social media analytics tools.
• Ability to manage multiple projects and priorities.
• Familiarity with advertising on social media platforms.