Social Media Manager at Mactavis Technologies Ltd

As a Social Media Manager, you will be responsible for creating engaging content, managing posts, and responding to followers across our social media accounts. You will manage our online company image in a cohesive way to achieve our marketing goals.

To be successful in this role, you need to be up-to-date with the latest digital technologies and social media trends, have excellent communication skills, and be able to express our company’s views creatively.

Location: Lagos (must stay around Surulere/Yaba/Ikeja axis)

Experience Level: Junior

Minimum Qualification: Bachelor’s degree in Marketing or related field

Responsibilities

• Create, share, and manage engaging content in different formats (e.g. text, images, videos)
• Design and implement social media strategy to align with business goals
• Monitor, analyze, and report effectiveness of all social media campaigns
• Grow and maintain our social media presence
• Monitor SEO and user engagement and suggest content optimization strategies
• Collaborate with other teams to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g., Cover images, profile pictures, layouts, etc)
• Research current benchmark trends and audience preferences
• Stay up to date with latest social media best practices and technologies

Requirements and Skills

• 1-2 years’ experience in Social Media Management or a related role
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Ability to deliver creative content (text, image and video)
• Ability to use at least one design tool effectively (e.g., Canva)
• Familiarity with video editing software (e.g CapCut)
• Hands on experience in content management
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Strong analytical skills and data-driven thinking
• Excellent copywriting and communication skills
• High attention to detail and organizational skill