Social Media Manager at Creatrix Empire

Social Media Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales.

RESPONSIBILITIES

•  Creating social media strategy and goal setting
•  Create budgets for your social media activities 
•  Work with internal stakeholders
•  Good understanding of social media KPIs
•  Critical thinker and problem-solving skills
•  Development of brand awareness and online reputation
•  Manage social media campaigns and day to day activities
•  Manage the social media marketing team for the organization
•  Understanding of SEO and web traffic metrics
•  SEO (search engine optimization) and generation of inbound traffic
•  Manage change and adopt social media into the organizational culture
•  Manage blogger and other influencer outreach program 
•  Stay up to date with latest social media best practices and technologies
•  Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
•  Work with other branches of marketing in your company to integrate social media with all marketing. 
•  Develop benchmark metrics to measure the results of social media programs
•  Analyze and evaluate social media campaigns and strategies
•  Report on effectiveness of campaigns
•  Monitor trends in social media
•  Monitor the activities of main competitors in social media
•  Monitor social space for brand and related topics and conversations
•  Understand how the social media impacts search traffic

SKILLS

•  Strong organizational skills and communication skills a must.
•  Ability to work well under pressure and meet deadlines
•  Capacity to prioritize and work on multiple projects
•  Ability to work independently and flexibly
•  Attention to detail and accuracy
•  Proactive and resourceful with a ‘can-do’ attitude

REQUIREMENTS 

•  Must be a graduate 
•  Must have experience in social media marketing 
• Experience of developing strategies across social media and digital marketing areas
• Experience in outreach, sales, grassroots, social media, digital PR, buzz building and building sustainable communities.
• You have to be a social media power user and have a proven background building a quality online following for a business.
• Experience using social media analytics tools and the ability to tweak marketing strategies based on findings.
• Creative skills for contributing new and innovative ideas
• Ability to create cutting-edge social media and digital marketing content.
• Writing, blogging and proofreading ability
• Experience with social advertising platforms such as LinkedIn, Facebook, Twitter & YouTube
• Experience of managing website content

LOCATION: 11 Balogun street off Awolowo road Ikeja, Lagos State