Social Media Associate (Entry Level) at Zashadu Enterprises

Position Overview:

• The Social Media Associate will support our social media efforts by creating engaging content, managing community interactions, and interpreting back-end data to inform our strategies. This role requires a blend of creativity and analytical skills to help us understand our audience better and optimize our social media initiatives.

Key Responsibilities:

• Content Creation: Assist in developing and curating compelling content for our social media platforms (Instagram, Facebook, TikTok, etc.) that aligns with our brand identity and marketing goals.
• Community Management: Engage with our online community by responding to comments, messages, and mentions promptly, fostering positive interactions and brand loyalty.
• Data Interpretation: Analyze social media metrics and performance data to provide insights on engagement, reach, and audience behavior. Use findings to suggest improvements and strategies for future campaigns.
• Social Media Scheduling: Help manage the content calendar and schedule posts, ensuring consistent and timely content delivery across all platforms.
• Trend Analysis: Monitor industry trends and competitor activities to identify opportunities for content and engagement strategies that resonate with our audience.
• Collaboration: Work closely with the marketing team to align social media efforts with broader marketing campaigns and brand initiatives.
• Reporting: Prepare regular reports on social media performance, highlighting key metrics, successes, and areas for improvement.

Qualifications:

• Marketing or equivalent qualification.
• 1-2 years of experience in social media management or a similar role, preferably in luxury fashion or lifestyle brands.
• Strong written and visual communication skills, with a keen eye for detail.
• Basic knowledge of social media analytics tools and ability to interpret data effectively.
• Creative mindset with the ability to generate innovative content ideas.