Senior Sales Executive (Heavy Machinery Industry) at HMD Nigeria

Basic Responsibilities

• To promote and sell HMD’s product portfolio to existing and new clients,
• Establish and maintain relationship with clients by means of calling and visiting.

Scope of Accountability

• To effectively promote sales of the HMD’s heavy construction equipment and machinery.
• Plan and implement customer call program to cover the entire HMD’s mining, construction equipment and machinery, Forestry such as Doosan Excavators, bulldozers, dump trucks, Bomag Rollers, Bobcat Backhoes and skid steers and concrete mixers within the assigned territory.
• Consistently maintaining the existing client database within the company’s core values.
• Coordinate with After Market team to achieve business objectives.
• Be abreast with our product portfolio.

Main Responsibilities
Duties include, but are not limited to the following:

• Meeting the customers and giving product presentations
• Negotiating and convincing the customers to buy the products
• Making cold calls to find the prospective customers and recommending standard products to the customers.
• Also, performing the job of selling maintenance and repair services to the prospective clients.
• Achieve or exceed assigned sales goals by developing action plans and schedules to identify specific sales prospects, targets, and/or markets and to project number of contacts to be made.
• Follow up on new leads and referrals resulting from field activity and Keeping records of customer follow ups
• Actively engage in collecting the receivables
• Gathering intelligence data from competition and forwarding to the sales manager so that effective strategies can be decided upon.
• Respond promptly and effectively to customer inquiries.
• Study customer needs and coordinate customer service.
• Prepare for and attend exhibits, conferences, meetings, and other local, regional, and national promotional opportunities.
• Maintain a professional image always through personal actions and initiatives.
• Enhance the company’s reputation and brand image by consistently working to implement the Company’s core values.
• Update job knowledge for both products and sales/marketing strategies and skills by participating in educational opportunities; reading professional publications; networking; and participating in professional organizations.
• Actively update the CRM and the Manager with the daily activities (calls, visits, meetings and notes)

Key Performance Indicators

• Achieve the set sales target
• Timely and Accurate Reporting (Sales activities and Competition Information)
• Timely Completion of Marketing Activities.

Requirements

• Minimum of a Bachelor's Degree in Business Administration / Engineering / Marketing / Finance or a related field.
• 2 - 5 years of industry experience in sales and marketing (construction and/or mining sectors.)
• Country Experience is a major plus.
• Sales of Machinery Experience (or B2B company) is a must.