Senior Communications Consultant at Fort Knox Group

Responsibilities
Strategic Communication and Brand Management:

• Develop and implement a comprehensive communication strategy that includes media outreach, social media, and digital marketing.
• Build and maintain a strong and consistent brand identity across all platforms.
• Oversee and approve marketing materials, including website banners, brochures, and other brand-related content.

Content Creation and Marketing Campaigns:

• Produce valuable and engaging content for the company website, blog, infographics, and newsletters to attract and drive traffic.
• Research and write press releases and other high-quality, error-free content for external communication.
• Deploy successful marketing campaigns for clients and VIISAUS, managing them from ideation to execution.
• Brainstorm and experiment with organic and paid acquisition channels such as pay-per-click campaigns, content creation/curation, event management, publicity, and social media.

Media Relations and Event Management:

• Arrange and coordinate press conferences and other media events.
• Plan and execute corporate events, conferences, and public relations initiatives.
• Build and maintain relationships with media outlets, journalists, and influencers.

Business Development Support:

• Write business proposals tailored to the needs of the company’s clientele.
• Collaborate with internal stakeholders to generate ideas that align with the company’s objectives and support brand initiatives.
• Assist the company in all forms of corporate branding efforts
• Review and QA documents to ensure they adhere to company brand guidelines
• Update company brand bible whenrequired

Internal Communication and Collaboration:

• Work with internal role-players to brainstorm and create impactful content in support of various initiatives.
• Enhance internal communication channels to foster employee engagement.

Performance Analysis and Reporting:

• Monitor and measure the effectiveness of communication and marketing strategies, providing detailed reports and actionable recommendations.

Crisis Management:

• Develop and execute crisis communication plans to protect the company’s reputation.

Requirements
You’d be a good fit if you:

• Possess a Bachelor’s Degree in Communications, Journalism, Public Relations or a related field (essential);
• A minimum of 3 years experience in communications strategy development (essential);
• Excellent written and verbal communication skills;
• Works well under pressure and meets tight deadlines;
• Highly computer literate with capability in email, MS Office and related business and communication tools;
• Possess content writing experience for all media platforms;
• Proven social media and networking expertise.
• Strategic and creative mindset;
• Pay strong attention to detail;
• Have good interpersonal communication skills; and possess excellent networking ability.