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  • Posted: Oct 8, 2021
    Deadline: Not specified
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  • Kimberly-Clark has responded to a variety of disasters around the world with corporate contributions, employee contributions, product donations and volunteer efforts. Take a look at how we've helped after Hurricane Sandy and flooding, tornadoes and earthquakes across the globe.
    Read more about this company

     

    Senior Brand Manager

    Ref No: 825494
    Worker Type: Employee
    Worker Sub-Type: Regular
    Time Type: Full time

    Main Purpose

    • The KOTEX Senior Brand Manager for Nigeria ensures the KOTEX Brand delivers financial commitments through the development of innovative branded solutions, compelling brand commercial programs, and robust retail execution.
    • We are looking for an exceptional candidate in this full-time role which reports to the Marketing Manager and will be based in Lagos.

    Main Responsibilities

    • Provides input into the brand strategy review (situational analysis)
    • Developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives
    • Managing Integrated Marketing Plan (IMP) & resulting commercial programmes
    • Managing new product introduction (NPI)
    • Develops appropriate consumer & shopper insight and ensures insights, channel & POP opportunities are incorporated into all strategies and plans
    • Manages the research process where appropriate
    • Delivers agreed brand, channel targets and profitability
    • Responsible for gathering and analysing competitor information and developing activities to counteract anticipated competitor plans
    • Tracks, analyses and evaluates all brand and trade initiatives to ensure business results are achieved and brand equity is maintained
    • Develop & updates generic planograms and looks of success aligned to brand strategy
    • Ensures communication to all relevant stakeholders during projects
    • Manages day to day interactions with agencies and assists with evaluation
    • Ensures that all business management standards, processes and procedures are applied and adhered to in all activities
    • Effective management of A&P budget
    • SBM’s guide and develop skills base of JBM’s and BM’s where appropriate.

    Qualifications

    • 3 year Bachelor’s Degree / MFSA Diploma
    • Extensive marketing experience, ideally in a top FMCG company, with history of demonstrated success in:
    • Business, brand and category analysis translated into recommendations Insight development through deep consumer understanding Brand positioning, architecture, visual identity application into product and commercial innovation
    • Marketing leadership of product and commercial innovation
    • Cross function and Agency collaboration and leadership

    Critical Skills:

    • Clarity in communications (written and verbal)
    • Ability to make simple recommendations and identify opportunities based on complex data
    • Ability to collaborate with and influence diverse, multi-functional team
    • Demonstrating positive attitude in face of adversity to effectively progress work
    • Ability to make tough, informed decisions quickly by obtaining information and identifying key issues
    • Driving personal accountability and tenaciously working toward meeting or exceeding goals.

    We Can Offer You

    • Development within well-known, strong K-C brand,
    • Stable employment with competitive salary and benefits,
    • Special Education Program, training for improving professional skillset,
    • Cross-functional and Multinational co-working,
    • Career opportunities arising internally.

    Method of Application

    Interested and qualified? Go to Kimberly-Clark on kimberlyclark.wd1.myworkdayjobs.com to apply

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

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