Sales & Marketing Manager at Reliable Steel & Plastic Ind. Ltd.

Job Summary

This role is responsible for researching and developing marketing opportunities and planning and implementing new sales plans. The Sales and Marketing Manager will also overseeing staffing requirements, providing supervision and direction to Sales & Marketing employees as well as streamline processes for operational effectiveness.

Key Result Areas (KRA) 

The key result areas of this role are:

Sales target achievement

• Effectiveness in credit management and debt recovery
• Reduction in sales concentration risk (geographical and market spread)
• Blend of products (fast and non - fast moving)
• Control of units' operating cost
• Brand awareness, positive image projection and protection
• Customer care and relationship

Responsibilities

Sales & Marketing:

• Promoting the company's existing brands and introducing new products to the market.
• Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.
• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
• Gathering, investigating, and summarizing market data and trends to draft reports.
• Implementing new sales plans and advertising.
• Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.
• Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.
• Engage in debt recovery and ensure prompt payment
• Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.
• Review goals of sales team daily and identify root cause if goal was not obtained
• Review sales records for completeness and accuracy

Management and Supervisory:

• Checks on team throughout the day to be sure that any issues with equipment, personnel, material, safety, etc. are addressed promptly.
• Coaches and develops staff, while fostering a team atmosphere. Provides pep talks as needed and coaching for any performance issues.
• Assists employees with questions or problems they have regarding work assignments, priorities, safety, personnel issues, etc.
• Counsels employees when necessary and recommends to HR such personnel actions as disciplinary action, transfer, promotion, termination of employment, etc. Documents any issues, counseling efforts, etc.
• Oversees training and orientation of new employees and offers additional training as needed. Offers re-training when necessary. Sets up and maintains cross training, as applicable.
• Serves as a role model to all employees. Conducts oneself professionally and abides by Company safety & personnel policies, SOPs, etc.
• Analyze budgets and continuously control Sales & Marketing cost and identify/rectify waste measures.
• Check Sales & Marketing output according to expectation and submit report on performance and progress
• Conduct safety and orientation training with new employees
• Control and organize timesheets for Sales & Marketing personnel
• Identify issues of inefficiency, suggest and take action on improvement
• Review goals of sales team daily and identify root cause if goal was not obtained
• Set Performance expectation and target as well as  review all Sales & Marketing employees’ performance
• Conduct monthly performance appraisals for all Sales & Marketing employees and communicate information to HR and Executive Management

The Person

• A Bachelor's degree in Marketing, Mathematics, Business Administration, or related field.
• 5-10 years' experience in marketing and sales.
• Experience in management.
• Understanding and knowledge of sales and marketing.
• Strong analytical, organizational, and creative thinking skills.
• Excellent communication (oral and written), interpersonal, and customer service skills.
• Knowledge of data analysis and report writing.
• The ability to understand and follow company policies and procedures.
• The ability to work under pressure.
• Excellent supervision, business presentation, skills, Organization and leadership abilities, Self-motivated with a result driven approach, Problem- solving skill