Job Summary
The Sales and Marketing Executive at Homeport Limited, a leading roofing sheet retail company, plays a pivotal role in driving sales, enhancing brand visibility, and expanding market presence. This position requires a dynamic individual with strong sales acumen, marketing expertise, and a passion for achieving growth targets in the building materials sector.
Core Responsibilities and Key Result Areas
Sales Strategy and Planning:
- Develop and execute strategic sales plans to achieve business objectives and revenue targets.
- Identify new market opportunities in the roofing sheet industry and devise plans to penetrate these markets effectively.
- Monitor market trends, competitor activities, and industry developments to inform strategic decisions.
Sales Execution and Customer Engagement:
- Lead sales efforts to generate and close deals, ensuring sales targets are met or exceeded.
- Build and maintain strong relationships with key clients and stakeholders.
- Negotiate contracts and agreements to secure long-term business relationships.
Marketing and Brand Management:
- Lead marketing initiatives to enhance brand visibility and market presence for roofing sheets.
- Conduct market research to analyse customer needs, industry trends, and competitor activities.
- Develop marketing strategies to drive customer acquisition and retention.
Business Development:
- Identify and pursue new business opportunities through partnerships and collaborations in the construction and building materials sector.
- Develop and maintain a pipeline of prospective clients and strategic partnerships.
- Collaborate with internal teams to integrate business development initiatives and optimize service offerings.
Performance Monitoring and Reporting:
- Monitor sales performance metrics and KPIs to track progress towards objectives.
- Prepare regular sales and marketing reports for management review.
- Utilize data-driven insights to refine strategies and improve overall performance.
Team Collaboration and Leadership:
- Work collaboratively with the sales team and other departments to ensure seamless execution of sales and marketing strategies.
- Provide leadership and mentorship to the sales team, fostering a high-performance culture.
- Collaborate with internal teams to integrate business development initiatives and optimize service offerings.
Performance Monitoring and Reporting:
- Monitor sales performance metrics and KPIs to track progress towards objectives.
- Prepare regular sales and marketing reports for management review.
- Utilize data-driven insights to refine strategies and improve overall performance.
Team Collaboration and Leadership:
- Work collaboratively with the sales team and other departments to ensure seamless execution of sales and marketing strategies.
- Provide leadership and mentorship to the sales team, fostering a high-performance culture.
Qualifications and Experience
Educational Requirements
- Bachelor’s degree in business administration, Marketing, or a related field.
- Additional certifications in Sales or Marketing would be advantageous.
Professional Requirements
- Proven experience in sales and marketing roles within the construction or building materials industry.
- Familiarity with CRM software and market research techniques.
Experience Requirements
- Minimum of 5 years of progressive experience in sales and marketing roles, preferably within the construction, building materials, or related industries.
- Proven track record of achieving sales targets and driving revenue growth.
- Experience in developing and implementing strategic marketing plans to enhance brand visibility and market presence.
Competency Requirements
- In-depth understanding of the construction and building materials sector.
- Knowledge of roofing sheets, construction materials, and related products/services.
- Strong knowledge of marketing principles, strategies, and techniques.
- Understanding of digital marketing channels and social media platforms.
- Exceptional verbal and written communication skills.
- Ability to negotiate and influence stakeholders effectively.
- Ability to build and maintain strong relationships with clients and stakeholders.
- Strong leadership skills with the ability to motivate and develop a sales team.
- Excellent communication and negotiation skills.
- Strategic thinker with problem-solving abilities.
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