Product Manager at FMR AGENCY

Summary

• We are seeking a strategic and innovative Product Manager to lead the development and management of real estate products and services.
• This role involves overseeing the full product lifecycle, from market research and product design to launch, marketing, and performance evaluation.
• The Product Manager will collaborate with cross-functional teams to deliver customer-focused solutions that drive growth and strengthen our position in the real estate market.

Key Responsibilities
Product Development (In-House Products):

• Work with the CEO and Head of Marketing to develop new real estate products from concept development to market launch.
• Coordinate with surveyor, legal, and marketing teams to prepare all required documentation and branding materials.
• Define pricing, positioning, and value propositions for each product.

Partner Product Management:

• Maintain an up-to-date record of all partner estates (pricing, availability, promotions).
• Communicate any partner product updates to sales/marketing teams within 48 hours.
• Recommend which partner products to prioritize based on profitability and demand.

Market & Competitor Research:

• Monitor real estate market trends, competitor pricing, and product features.
• Produce quarterly market insight reports with actionable recommendations.

Performance Tracking & Analysis:

• Track sales performance, ROI, and customer feedback for each product.
• Use data analysis to recommend adjustments to improve uptake and profitability.

Team Collaboration:

• Work closely with sales and marketing team to ensure campaigns reflect accurate and compelling product information.
• Gather feedback from sales teams to refine product offerings.

Qualifications & Requirements

• Bachelor’s Degree in Business Administration, Real Estate Management, Marketing, or related fields
• Minimum of 3 - 5 years of experience in product management, business development, or project
• management (real estate sector preferred).
• Strong analytical skills with the ability to interpret market data.
• Excellent communication and coordination abilities.
• Proven track record of successfully launching and managing high-performing products.

Key Competencies:

• Strategic thinking and problem-solving.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects simultaneously.
• Negotiation and relationship management skills.
• Proactive and results-driven mindset.
• Ability to use analytical tool(s) for research and reporting.