Product Development Manager at Bitsin Travels And Tours

RESPONSIBILITIES

• Develop product pricing and positioning strategies.
• Translate product strategy into detailed requirements and prototypes.
• Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth.
• Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed.
• Drive product launches including working with head of innovation & strategy, business growth executives, corporate business development manager, digital marketing manager, flight reservation & ticketing officer and social media manager.
• Prioritize activities based on business and customer impact.
• Conducting market research to identify customer needs and preferences.
• Developing product strategies that align with company goals and customer needs.
• Collaborating with Social Media team and Business Growth Team to create product concepts and prototypes.
• Preparing cost analysis when developing a new product.
• Presenting new ideas/opportunities to executives.
• Ensuring every step of the product development process proceeds as planned.
• Making adjustments to product plans when things aren’t working.
• Creating marketing campaigns.
• Actively contribute to the innovation process: brainstorming and ideation sessions, concept development, concept screening, feasibility, and commercialization.

REQUIREMENTS AND SKILLS

• Minimum of a Bachelor’s Degree or its equivalent in Computer Science, Engineering or similar field.
• Minimum of 5-10 years as a Product Manager or Product Marketing Manager in travel and tourism industry.
• Proven track record of managing all aspects of a successful product throughout its lifecycle.
• Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management.
• Experience in product marketing, brand marketing, management consulting, and product management.
• Strong problem solving skills.
• Skilled at working effectively with cross functional teams in a matrix organization.
• Excellent written and verbal communication skills.
• User experience (UX and UI) design, Graphic Design, Product development, IT support.