Marketing Officer at Westcare Specialist Hospital

Responsibilities

• Develop and implement effective marketing and outreach strategies to increase the hospital's services.
• Drive business development initiatives and identify new revenue opportunities and partnerships
• Build, manage, and maintain strong relationships with corporate clients, HMOs, referral sources, and community stakeholders
• Act as a liaison between the hospital and key external partners to enhance service delivery.
• Represent the hospital at community health events, corporate visits, and partnership meetings
• Monitor, evaluate, and report on the effectiveness of marketing activities.
• Collaborate with internal teams to ensure excellent service delivery that supports client retention.

Requirements

• Bachelor’s Degree in Marketing, Business Administration, or a related field
• Minimum of 4 years’ experience in marketing, business development, (experience in the healthcare sector is an advantage)
• Excellent communication, presentation, and relationship-building skills
• Strong business acumen with a proven track record of identifying and converting leads
• Self-driven, organized, and able to work independently.