Marketing Manager at Alan & Grant

Job Summary

• The Marketing Manager is responsible for developing and executing marketing strategies that enhance brand visibility, drive customer acquisition, and support revenue growth across the organization.
• The role oversees digital and offline marketing initiatives, brand positioning, campaign management, and collaboration with sales and operations teams to deliver a consistent and compelling guest experience.

Key Responsibilities

• Develop and implement comprehensive marketing plans aligned with the brand’s business and revenue objectives.
• Ensure consistent brand identity, tone, and messaging across all marketing and communication channels.
• Oversee the brand’s digital presence, including website content, SEO/SEM, social media platforms, and online listings.
• Plan and execute digital marketing campaigns, email marketing, and paid advertising to drive bookings and engagement.
• Design and manage integrated marketing campaigns (digital, print, outdoor, and experiential).
• Collaborate with sales and revenue teams to develop promotions that drive occupancy, covers, and event bookings

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• 3–5 years’ experience in marketing, preferably within hospitality, or food brands.
• Strong understanding of hospitality marketing channels, including OTA platforms, digital advertising, and social media.
• Proven experience managing integrated marketing campaigns and brand positioning.
• Data-driven mindset with the ability to analyse marketing performance and optimise strategies.
• Excellent communication, project management, and stakeholder management skills.