Marketing Associate at Hive HR

About the Role

• As a Marketing Associate at Atinudah BrandCo, you will play a hands-on role in executing campaigns, supporting client accounts, and driving the day-to-day marketing work that keeps the agency running.
• You’ll assist with content development, client communication, project management, and campaign reporting, learning how to build and manage impactful marketing campaigns from the ground up.
• This role is ideal for someone with a strong creative instinct, digital marketing know-how, and a hunger to grow in a fast-paced, collaborative environment.
• You’ll work directly with the Marketing Account Manager and cross-functional teams (designers, strategists, and content creators) to deliver bold, culture-driven campaigns.

Key Responsibilities
Client & Campaign Support:

• Support day-to-day client communication, task updates, and internal coordination
• Help write briefs, gather campaign insights, and support creative brainstorming
• Assist in preparing presentations, reports, and marketing proposals
• Join pitch efforts and new client onboarding

Content & Channel Execution:

• Develop content calendars and rollout plans for social media, newsletters, and other digital channels
• Draft copy for social posts, email campaigns, and marketing materials
• Coordinate with design and content teams to ensure timely delivery of asset
• Build and execute marketing strategies across digital, social, content, PR, influencer, and events

Project & Task Management:

• Track campaign timelines, deliverables, and revisions across multiple accounts
• Update project trackers (e.g. Notion, Google Sheets) and follow up on outstanding tasks
• Assist in planning campaign activations or client-related events

Performance Tracking:

• Monitor basic KPIs using tools like Instagram Insights, Meta Business Manager, and Mailchimp
• Help compile campaign performance reports and highlight improvement area
• Capture client feedback and support campaign optimizations

Cross-functional Collaboration:

• Work with Atinudah Studio (design/production) and Concepts (events) to bring campaigns to life
• Attend client shoots, events, or activations when required to support execution

Requirements

• 1–2+ years of experience in marketing, advertising, or brand communication
• Basic knowledge of digital marketing, content creation, and campaign execution
• Strong writing and communication skills
• Organized, detail-oriented, and eager to learn quickly
• Ability to multitask across clients and timelines in a fast-moving environment
• Familiarity with tools such as Canva, Meta Ads Manager, Notion, Slack, Google Suite, Mailchimp, Hootsuite, etc.
• Social media management or copywriting experience
• Passion for culture, lifestyle, and the African creative economy

Bonus If You Bring

• Experience in influencer marketing, email marketing, or PR
• Graphic design or video editing skills (even basic)
• Previous experience in fashion, entertainment, or culture-driven brands
• Entrepreneurial mindset or previous startup/agency experience