Social Media Manager at Theshopthera

Key Responsibilities:

• Manage all company social media platforms (Instagram, TikTok, WhatsApp Business).
• Plan, create, and publish engaging content (posts, stories, reels, videos).
• Develop and manage weekly and monthly content calendars.
• Write clear, engaging, and on-brand captions.
• Monitor and respond to comments, messages, and customer inquiries promptly.
• Track engagement, growth, and content performance metrics.
• Prepare regular social media performance reports.
• Monitor social media trends and adapt relevant ones to the brand.
• Support promotions, campaigns, and product launches.
• Collaborate with internal teams to ensure accurate and timely content.
• Maintain brand voice, consistency, and online reputation.