Junior Marketing Executive at Torilo

Job Description

• We are looking for an enthusiastic and creative Junior Digital Marketing Executive to join our dynamic marketing team.
• In this role, you will assist in developing and implementing marketing strategies, managing social media platforms, analyzing performance metrics, and creating engaging content to enhance our brand presence online.

Job Responsibilities

Content Creation and Management:

• Assist in creating, curating, and publishing content for social media platforms, blogs, email campaigns, infographics, case studies, and the company website.

Social Media Management:

• Schedule and monitor posts across various social media platforms.
• Engage with audiences by responding to comments and messages.

Search Engine Optimization (SEO):

• Conduct keyword research and optimize content to improve website rankings.
• Track and analyze website performance using tools like Google Analytics.

Campaign Management:

• Assist in the execution of digital marketing campaigns, including paid ads (Google Ads, Facebook Ads, etc.).
• Monitor and report on campaign performance metrics.

Email Marketing:

• Help create and distribute email newsletters and promotional campaigns.
• Track open rates, click-through rates, and other performance metrics.

Market Research:

• Analyze competitor activities and industry trends to identify opportunities.
• Gather insights to improve marketing strategies.

Collaboration:

• Work closely with the marketing, sales, and design teams to ensure cohesive branding and messaging.
• Participate in brainstorming sessions to develop innovative marketing ideas.

Requirements, Skills & Qualifications

• 1-2 years of experience
• Basic understanding of digital marketing tools and techniques (SEO, PPC, social media).
• Familiarity with tools like Google Analytics, Canva, and social media scheduling tools.
• Strong written and verbal communication skills.
• Creative thinking with an eye for detail.
• Ability to manage multiple tasks and meet deadlines.
• A passion for marketing and staying updated on industry trends.
• You have at least zero to two years of work experience
• Must have a minimum of BSc