UnoCasa Limited was incorporated in 2009 to provide companies with business solutions in Marketing, Business Strategy , Recruitment and general Human Resources consultancy.
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The Head of Marketing is responsible for leading the overall marketing strategy of Heritage Homes, with a strong focus on real estate campaigns, digital visibility, and on-ground lead generation.
The role oversees both in-house and field marketing activities while coordinating content creation and brand management.
Key Responsibilities
Develop and implement strategic marketing plans for real estate products.
Coordinate the efforts of the creative and field marketing teams.
Supervise and approve digital content for Instagram, Facebook, LinkedIn, and other platforms.
Analyze real estate market trends and consumer data to adjust marketing tactics.
Oversee branding, advertising, and promotional campaigns.
Collaborate with sales to ensure marketing efforts are generating qualified leads.
Track ROI on paid campaigns and lead sources.
Coordinate print production, flyers, and traditional real estate promotions.
Lead strategy for events, expos, open house promotions, and real estate activations.
Requirements
3 - 5 years’ experience in real estate marketing.
Strong leadership and strategy execution capabilities.
Experience managing creatives and field marketers.
Proficiency in digital tools like Meta Ads Manager, Canva, Mailchimp, etc.
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